Guest Blog: 10 Commandments of Export Marketing by Coach Bengo (Part 2)

By in Guest Blogs on 10. Dec, 2012No Comments

Mr. Hilary Bengochea (Coach Bengo)

Focus on Word of Mouth Marketing but be careful of Language and Culture differences As a small business exporter you must focus on using Word of Mouth Marketing and Guerilla Marketing. Typical marketing using television, radio and press is too expensive for small businesses, especially in a foreign market. As a small business marketer you […]

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